Audience Segments

Audience segments is a feature that lets you target your audience or divide your subscriber list into specific groups based on various criteria.


To see the list of all the Audience Segments that you have created, simply click on 'Contacts' on the left side menu panel. Then, select 'Audience Segments'. Here's what the page looks like:

Here are the different actions and tasks you can perform while in the Audience Segments section:


  1. Create a new audience segment. Simply click on the '+Segment' icon in the upper right of the screen.
    1. Click the link to learn more about creating a new audience segment in Contacts.
  2. Utilize the search bar. To find specific audience segments directly, type in the audience segment name or a part of it.
  3. Customize the order of audience segments by sorting them based on name, and date created.
  4. View and edit. You can click on the audience segment that you would like to work on.
    1. Clicking on the segment name or the edit button under actions, allows you to view the list of subscribers and the tags applied.
  5. Delete audience segment. You can delete any of your audience segments.
    1. A confirmation message will appear to confirm deletion request

Read on the related articles toward the end of this document for more guides in creating/editing your Audience Segments.