Tags in Broadcasts

Broadcasts are used for one-off emails to a pre-defined audience or segments.

  • Tags play a pivotal role in organizing and segmenting recipients within broadcast campaigns.
  • These are labels that can be assigned to individual subscribers based on their interactions, preferences, behaviors, or any other distinguishing characteristics.
  • When an email broadcast is sent to a list of subscribers, tags help personalize and target the content more effectively.

Let's start!

You can add new, apply, or remove tags from your broadcasts.

  • From your main dashboard select 'Broadcasts' from the left-side panel menu.

There are two options to access the Tags tab.

  • Option 1: Click on the broadcast that you would be working on under the column MESSAGE, then select the Tags Tab

  • Option 2: Click the Edit drop-down menu under 'ACTIONS', across the broadcast you want to edit the tags for. Click 'Tags' to go to the Tags Tab.

  • Here's what the Tags tab page looks like.

  • You can Apply or Remove tags based on the user actions in your Broadcast.

  • You can create a new tag by typing it directly in the tag field and selecting the newly underlined tag to save it.

  • You can also select from existing tags displayed when you click on the tag field.

  • You can also add tags to specific links in your email.

  • After saving your email you'll be routed to Tags tab. You can apply/remove tags per link in your email. Notice that the system groups your links with the same URL and you can apply for a single tag add/remove action even if it’s in more than one place in the email.

  • Lastly, you can click the Save button when you have decided on the action.